Are our expectations as South Asians, of what we perceive as representation within the fashion and beauty industry realistic? Where do we draw the line between cultural appreciation and appropriation. Along with the founders of luxury sports brand The Wolfe London and brand consultant Arooj Aftab, Too British To Be Asian host Sharan Raju tackles all those uncomfortable discussions. Full video below.
Language isn’t the sole identifier in embracing and appreciating your cultural roots, so why do society set benchmarks to determine someone’s cultural appreciation. As UK Editor of Brown Girl Magazine and born into a mixed heritage, I have come across so many stories that relay the same question – why do we struggle with identity? I speak to Sharan Raju – creator of Too British To Be Asian podcast to discuss if these narratives will ever change?